The
recipient of the AAAI Lifetime Achievement
Award this year is Sam Balsara, Chairman
& Managing Director, Madison World.
The Award will be presented to Sam Balsara
on November 13, 2009 in Mumbai for his outstanding
contribution and development of professionalism
in the advertising industry in India.
"Sam Balsara is an extremely respected
professional and an acknowledged leader
in the Industry today. With over 35 years
of experience in the industry, Sam is a
powerhouse of energy, ideas, enthusiasm
and more importantly humility. Apart from
growing Madison into one of India’s
most reputed home grown, diversified Communications
Group in a short span of two decades, Sam
has made immense contribution to the Indian
Advertising Industry with his enthusiastic
and selfless participation in the agenda
of the AAAI, ASCI, IAA, Advertising Club,
etc. He has been in the forefront of championing
industry issues, be it with the Government,
or the media fraternity, apart from working
spiritedly to get various bodies like IBF,
INS, ISA, etc., on to a common platform.
He is indeed an inspiration to us all and
a most deserving recipient of this award.
By bestowing this honour on Sam, we salute
his contribution to the Indian advertising
industry", said Madhukar Kamath,
President, AAAI.
The AAAI Lifetime Achievement Award is presented
annually and recognises the individual’s
contribution in the following areas:
• Leadership of the industry as an
individual.
• Contribution towards advancement
and professionalism in the industry.
• Example of personal integrity, values
and ethics consistent with the standards
expected.
The Advertising Agencies Association of
India (AAAI) is the official, national organisation
of advertising agencies, formed to promote
their industry interests so that they continue
to make an essential and ever-increasing
contribution to the nation. The AAAI today
is truly representative, with a very large
number of small, medium and large-sized
agencies as its members, who together account
for almost 80% of the advertising business
placed in the country. It is thus recognised
at all forums -- advertisers, media owners
and associations, and even Government --
as the spokesperson for the advertising
industry. |
